Corvette

Shot in Switzerland at the famous and notoriously steep and winding roads of the Klausen Pass in Switzerland, this *EPIC* film took months in planning by Foxtrot Papa, and we feel hugely privileged to have chased FP and their crew around, capturing this immense showdown between Man vs. Machine.

Ahead of its launch in Europe, Corvette wanted to prove that their new 706 model was just as capable of handling the continent’s sharp corners and twisting mountain roads as any European supercar, whilst reinforcing the brand’s reputation for speed and power.

They approached Foxtrot Papa to help them produce a one-of-a-kind stunt, that would drive brand awareness, generate leads for test-drives and increase showroom traffic.

The content drove over 290k visitors to Corvette’s site in just 13 weeks, resulting in an incredible 7,398 test drive requests and 10,757 total leads. On average, Foxtrot Papa’s content ecosystem generated an average of 20m impressions of the film per week, smashing brand awareness targets and making it one of Corvette’s most successful campaigns ever.

Credits (mostly for our mothers to read)...

Foxtrot Papa Team:
Head of Production: Louise Allen
Executive Creative Director: Andy Thomas
Creative Director: Andrew Gillingwater

BTS Producer/Director/Editor: Marcus Bird
Camera Operators: Toby Wilkinson, Casper Leaver, Scott McKee, Lec Park, Espen Fadnes, Marcus Bird

Special Thanks (we love you)...

Thanks: Foxtrot Papa, Chevrolet Europe, Jokke Sommer, Oliver Gavin, and all of the enormously talented crew behind this production:

Director: Jon Richards
1st AD: Duncan Gaudin
Creative Director: Andy Thomas
Head of Production: Louise Allen
DP/Camera Operators: Toby Wilkinson, Casper Leaver
1st AC's: Ben Banayo, Nick Lawton
Wingsuit camera: Espen Fadnes
Mini cams, UAV: Scott McKee, Lec Park
Sound tech: Sam Staples
DIT: Charlie Noble
Editor: Marcus Bird
FP Board Director: Marcus Pinder
Production Manager: Maggie Jane Leitch
Safety: Andy Harriss and the MSS crew
Apologies to anyone missed, this was a true team effort.

Client Company: Foxtrot Papa
Advertiser: General Motors
Brand: Corvette