TVC for Belgian sugar brand, a one-shot film, delivered in two languages by two separate lead actors.
In the 16th century sugar was scarce and considered a luxury. being so rare and exclusive, it was even given as a gift to royalty. Kandijsuiker (Candy sugar), has been made since 1508, and still follows the same recipe, with Candico being the first Belgian company to make its entire range of cane sugars fairtrade.
Working with Uncle Bob and Dream Journey Studios, we follow our narrator as he takes the viewer through a history of the sugar company.